I have been on my hair journey (doing my hair on my own) for a year now. One of my biggest issues has been frizz! I would straighten my hair and within the hour my hair would curl right back up. It's so frustrating. I'm always on the hunt to find something to maintain the frizz.
I will be trying out the Tresemme Keratin Smooth and Platinum Strength
to see if it makes a difference on my hair.
The Keratin Smooth line nourishes hair and infuses keratin from root to tip for instantly smoother style and frizz control that lasts up to 48 hours.
Platinum Strength repairs up to 2 years of damage after just 5 uses resulting in beautifully smooth, moisturized and healthy-looking hair with all its natural strength.
Before I got started, Gino Vivacqua, Tresemme's Technical Activation Specialist answered a few of my burning questions. I`ve never used keratin and I was afraid it would damage my hair.
- What is keratin? Any of a class of tough, fibrous proteins that are the main structural component of hair, nails, horns, feathers and hooves. Keratins are rich in sulphur containing amino acids.
- Is it safe for my hair?
Yes, safe for your hair. Keratin is naturally found in hair, so it is a good thing to have in a product for your hair... We have done lots of consumer testing with our Keratin Smooth range and all are safe for consumers.
- Can ladies with chemically processed hair use the new Smooth Line?
Well hair that is chemically processed is severely damaged i.e. dry and feels rough. TRESemme Keratin Smooth Shampoo gently cleanses (lower sulfate formula). Keratin Smooth Conditioner and Serum have a high level of conditioning agents which nourish your hair to leave it smooth, soft, shiny, manageable and with less frizz.
- What makes the new smooth line unique to other brands?
The shampoo has less sulfate than many other shampoos in the market today; the keratin in the products – again, not many others have keratin products; proven frizz protection for up to 48 hours.